Sell Smarter. Stock Tighter.
Scale Faster.
OptimalAgents brings AI intelligence to field sales, trade promotions, and distribution — so every rupee of shelf space and trade spend works harder.
The FMCG Operations Challenge
Distributed networks. Manual tracking. Invisible shelf.
Field Sales Blind Spots
Hundreds of outlets visited daily with no real-time data. Shelf gaps, competitor intrusions, and out-of-stocks are discovered hours or days too late.
Trade Promotion Waste
15–20% of revenue flows into trade promotions with limited measurement. Most ROI calculations happen months after a promotion ends — if at all.
Distributor Opacity
Hundreds of distributors, thousands of SKUs, manual order tracking. Credit risks and stockouts surface only after the damage is done.
Demand Forecasting Gaps
Seasonal spikes, event-driven surges, and new SKU launches create constant over/under-stock situations. Gut instinct drives most replenishment decisions.
Intelligence Across Every Node
From factory gate to shelf — AI that sees what your team can't.
Field Intelligence Agent
Equip field reps with an AI assistant that turns a phone camera into a shelf analytics engine. Capture product presence, facings, price tags, and competitor SKUs in seconds.
- ✓Auto-detect out-of-stock and mis-placed products
- ✓Competitor price and promotion capture at point of sale
- ✓Automated visit reports with photo evidence — zero manual entry
Demand Forecasting AI
Multi-signal forecasting that blends POS data, weather, regional events, and promotional calendars. Stop guessing, start ordering precisely.
- ✓15–40% reduction in forecast error vs spreadsheet models
- ✓SKU-level predictions with confidence intervals
- ✓Automatic alerts when demand signals diverge from forecast
Trade Promotion Optimizer
AI scoring of promotion ROI — before execution, during the window, and post-campaign. Know what's working while it's still running.
- ✓Predicted vs actual performance dashboards
- ✓Auto-identify which channels and regions over/under-performed
- ✓Recommendations for the next promotion based on past data
Distributor Intelligence
Real-time visibility into distributor inventory, order patterns, and credit exposure. Flag risks before they become losses.
- ✓Automated order recommendations by outlet and SKU
- ✓Credit risk scoring with early warning triggers
- ✓Secondary sales visibility without manual data collection
What FMCG Leaders Are Achieving
Field Intelligence Agent
Your field force's AI copilot for shelf analytics and sales intelligence
Turn every field visit into a structured data event. Our AI processes outlet photos in real-time, detecting product presence, share-of-shelf, pricing, and competitor activity — then auto-generates visit reports, route recommendations, and reorder alerts.